[Retired Exam] Microsoft Practice Test MB-260: Microsoft Customer Data Platform Specialist
Digital Badge Included
The MB-260 practice test trains you in designing Customer Insights solutions.
Why should I take the MB-260 exam?
The MB-260 certification is an ideal way to give your career a boost by establishing yourself as a Microsoft Customer Data Platform specialist. By passing the MB-260, you gain the Microsoft Certified: Customer Data Platform Specialty certification and are able to demonstrate to current and future employees your knowledge of processes related to KPIs, data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement.
The MB-260 practice test includes two different modes: certification and practice mode. Certification mode allows you to assess your knowledge and discover your weak areas, with practice mode allowing you to focus on the areas that need development.
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Release Date: 06/2022
Job Role: Data Analyst, Data Engineer, Data Scientist, Functional Consultant
Language: English
The MB-260 practice test contains 122 questions and covers the following objectives:
Design Customer Insights solutions – 15 questions
Describe Customer Insights
- Describe audience insights components, including entities, relationships, activities, measures, and segments
- Analyze Customer Insights data by using Azure Synapse Analytics
- Describe the process for consuming engagement insights data in audience insights
- Describe support for near real-time updates
- Describe support for enrichment
Describe use cases for Customer Insights
- Describe use cases for audience insights
- Differentiate between audience insights and engagement insights
- Describe use cases for creating reports by using Customer Insights
- Describe use cases for extending Customer Insights by using Microsoft Power Platform components
- Describe use cases for Customer Insights APIs
Ingest data into Customer Insights – 21 questions
Connect to data sources
- Determine which data sources to use
- Determine whether to use the managed data lake or an organization’s data lake
- Connect to Microsoft Dataverse
- Connect to Common Data Model folders
- Ingest data from Azure Synapse Analytics
- Ingest data by using Azure Data Factory pipelines
Transform, cleanse, and load data by using Power Query
- Select tables and columns
- Resolve data inconsistencies, unexpected or null values, and data quality issues
- Evaluate and transform column data types
- Apply data shape transformations to tables
Configure incremental refreshes for data sources
- Identify data sources that support incremental updates
- Identify capabilities and limitations for scheduled refreshes
- Configure scheduled refreshes and on-demand refreshes
- Trigger refreshes by using Power Automate or the Customer Insights API
Create customer profiles by unifying data – 26 questions
Implement mapping
- Select Customer Insights entities and attributes for matching
- Select attribute types
Implement matching
- Specify a match order for entities
- Define match rules
- Configure normalization options
- Differentiate between low, medium, high, exact, and custom precision methods
- Configure deduplication
- Run a match process and review results
Implement merges
- Specify the order of fields for merged tables
- Combine fields into a merged field
- Separate fields from a merged field
- Exclude fields from a merge
- Run a merge and review results
Configure search and filter indexes
- Define which fields should be searchable
- Define filter options for fields
- Define indexes
Configure relationships and activities
- Create and manage relationships
- Create activities by using a new or existing relationship
- Manage activities
Implement AI predictions in Customer Insights – 11 questions
Configure prediction models
- Configure and evaluate the customer churn models, including the transactional churn and subscription churn models
- Configure and evaluate the product recommendation model
- Configure and evaluate the customer lifetime value model
Implement machine learning models
- Describe prerequisites for using custom Azure Machine Learning models in Customer Insights
- Implement workflows that consume machine learning models
- Manage workflows for custom machine learning models
Configure measures and segments – 20 questions
Create and manage measures
- Describe the different types of measures
- Create a measure
- Create a measure by using a template
- Configure measure calculations
- Modify dimensions
Create segments
- Describe methods for creating segments, including blank segments
- Create a segment from customer profiles, measures, or AI predictions
- Find similar customers
Find suggested segments
- Describe how the system suggests segments for use
- Create a segment from a suggestion
- Configure refreshes for suggestions
Create segment insights
- Configure overlap segments
- Configure differentiated segments
- Analyze insights
Configure third-party connections – 15 questions
Configure connections and exports
- Configure a connection for exporting data
- Create a data export
- Schedule a data export
Export data to Dynamics 365 Marketing or Dynamics 365 Sales
- Identify prerequisites for exporting data from Customer Insights
- Create connections between Customer Insights and Dynamics 365 apps
- Define which segments to export
- Export a Customer Insights segment into Dynamics 365 Marketing as a marketing segment
- Export a Customer Insights profile into Dynamics 365 Marketing for customer journey orchestration
- Export a Customer Insights segment into Dynamics 365 Sales as a marketing list
Display Customer Insights data from within Dynamics 365 apps
- Identify Customer Insights data that can be displayed within Dynamics 365 apps
- Configure the Customer Card Add-in for Dynamics 365 apps
- Identify permissions required to implement the Customer Card Add-in for Dynamics 365 apps
Administer Customer Insights – 14 questions
Create and configure environments
- Identify who can create environments
- Differentiate trial and production environments
- Manage existing environments
- Describe available roles
- Configure user permissions and guest user permissions
Manage system refreshes
- Differentiate between system refreshes and data source refreshes
- Describe refresh policies
- Configure a system refresh schedule
- Monitor and troubleshoot refreshes
Notes:
- The bullets that follow each of the skills measured are intended to illustrate how we are assessing that skill. Related topics may be covered in the exam.
- Most questions cover features that are general availability (GA). The exam may contain questions on Preview features if those features are commonly used.
System Requirements
A practice test is an informal exam that simulates the real test and enhances your preparation in terms of what to expect on the real exam. A MeasureUp practice test contains around 150 questions covering the exam objective domains. In a MeasureUp practice test there are two specific test modes to prepare students for their certification: Certification Mode and Practice Mode.
- The Practice Mode permits learners to highly customize their testing environment. They may select how many questions they want to include in their assessment, the maximum test completion time, the possibility to randomize the question order, and how and which questions will be shown in the test.
- The Certification Mode simulates the actual testing environment users will encounter when taking their certification exam. They are timed assessments and do not allow users to request the answers and explanations to questions until after the test.
How does it work?
Why not take a look at our video to see exactly how MeasureUp’s practice tests work?
Why should you trust MeasureUp over free Learning material?
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Will studying with a MeasureUp practice test improve my chances of passing at the first attempt?
Yes. MeasureUp's practice tests have been specially designed to help you both save time and pass the first time. The test is fully customizable, allowing you to discover and focus on your weak areas. This makes the learning process quicker and smoother. Also, as the style, objectives, question type, and difficulty are the same as those found on the official exam, you can be sure that when you pass the practice test twice in Certification Mode, you are exam ready.
What can I expect to earn if I pass the MB-260 exam?
On passing the MB-260 exam and obtaining a job as a senior level Dynamics 365 functional consultant, you can expect to earn a salary in the United States of approximately $138,500.
Source: Nigel Franks International.
Continue growing with MeasureUp’s learning material. Explore the Business applications learning path.
Fundamentals
MB-920: Microsoft Dynamics 365 Fundamentals (ERP)
PL-900: Microsoft Power Platform Fundamentals
Role-based
MB-210: Microsoft Dynamics 365 Sales Functional Consultant
MB-220: Microsoft Dynamics 365 Marketing Functional Consultant
MB-230: Microsoft Dynamics 365 Customer Service Functional Consultant
MB-240: Microsoft Dynamics 365 Field Service Functional Consultant
MB-300: Microsoft Dynamics 365: Core Finance and Operations
MB-310: Microsoft Dynamics 365 Finance Functional Consultant
MB-330: Microsoft Dynamics 365 Supply Chain Management Functional Consultant
MB-500: Microsoft Dynamics 365 Finance and Operations Apps Developer
MB-700: Microsoft Dynamics 365 Finance and Operations Apps Solution Architect
MB-800: Microsoft Dynamics 365 Business Central Functional Consultant
PL-100: Microsoft Power Platform App Maker
PL-200: Microsoft Power Platform Functional Consultant
PL-300: Microsoft Power BI Data Analyst
PL-400: Microsoft Power Platform Developer
PL-500: Microsoft Power Automate RPA Developer
PL-600: Microsoft Power Platform Solution Architect
Bundle (PL-200 + PL-600): Power Platform Expert
Bundle (PL-400 + PL-600): Power Platform Dev and Architect
Specialty
MB-260: Microsoft Customer Data Platform Specialist
MB-260 PRACTICE TEST
Why should you use our MB-260 practice test?
The MeasureUp MB-260 practice test is the most realistic simulation of the actual certification exam on the market, giving you the perfect opportunity to pass the official MB-260 exam first time. We are so sure of the quality of our test that it comes with a Test Pass Guarantee, meaning that we will issue you a full refund if you do not pass the exam after using our test. The MB-260 practice test has been created by leading experts in Microsoft Dynamics 365.
Why should you trust MB-260 Practice Test from MeasureUp over free learning material?
The MeasureUp MB-260 practice test has many advantages over free learning material in many ways, such as:
- A higher number of questions, so more opportunities to learn.
- Detailed explanations with online references of correct and incorrect option choices.
- A total of fourteen different question types, recreating the look and feel of the real exam.
- Customizable based on your needs. Certification & Practice Modes.
- Test Pass Guarantee.
- Created, reviewed, and edited by experts.
How can I use the MB-260 Practice Test?
You can use the MB-260 practice test in either certification or practice mode. Practice mode gives you the ability to evaluate your knowledge and discover your weaker areas, and the second allows you to focus on these areas, thereby making sure you spend your time effectively. First, we recommend you take the MB-260 practice test in certification mode. By analyzing the generated report on completing the test, you will get a helpful breakdown of which areas require further attention. You should then take the test in practice mode in order to develop those areas. Once you are confident you have improved your knowledge in these areas, you can re-take the test in certification mode and, on passing twice in a row with a score of 90%, you know you are exam ready!
Will the questions be the same as the actual exam?
Although the questions will emulate the official exam’s questions in terms of style, content, level of difficulty, for reasons of copyright they will not be identical. This will allow you to fully understand the content you are studying so that, no matter how the questions are focused, you can be confident you are covering the same material and that you will have no problem in passing the exam.
MB-260 CERTIFICATION EXAM
What is the MB-260?
The Microsoft MB-260 certification exam is a specialty-level exam that validates your knowledge of implementing solutions that provide insights into customer profiles and that track engagement activities to help improve customer experiences and increase customer retention.
How can I prepare for the MB-260 certification exam?
- Review the MB-260 exam domains carefully.
- Create a study plan for your preparation.
- Enroll for the MeasureUp practice tests. Our practice tests simulate the actual exam in terms of style, format, skill sets, question structure, and level of difficulty, and can be taken in two different formats: practice mode and certification mode.
- Practice, practice, practice! When you have looked at all the questions available in the MB-260 practice test, checking the correct answers, reviewing the explanations regarding all the different answer options, and consulting the carefully chosen references, it is now time to use the test’s Certification Mode. This is the closest experience you’ll get to the actual exam. And when you pass the Certification Mode twice consecutively with a score of 90% or more, you know you are… Exam ready!
How many questions are there in the MB-260 exam?
There will be approximately 50 questions on the MB-260 exam.
How difficult is the MB-260 exam?
The MB-260 exam is a specialty-level exam, and as such it tests your in-depth knowledge of the subject material. You’re recommended to have experience with processes related to KPIs, data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement, as well as to prepare the different objective domains.
Is MB-260 worth it?
Passing the Microsoft MB-260 exam can give you the edge over others in your field. Gaining this certification demonstrates to employers, both current and future, your dedication and willingness to invest the time, effort, and money to obtain a certification. The certification obtained by passing the Microsoft MB-260 exam also demonstrates your specialist ability to implement solutions that provide insights into customer profiles and that track engagement activities to help improve customer experiences and increase customer retention.
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